ADE-JOHNSON, Christiana Shade. Assessment of Marketing Mix as Marketing Communication Strategies by Selected Private Universities. NIU Journal of Humanities, [S.l.], v. 7, n. 3, p. 63-73, sep. 2022. ISSN 3007-1712. Available at: <https://www.niujournals.ac.ug/ojs/index.php/niuhums/article/view/1524>. Date accessed: 04 apr. 2026. doi: https://doi.org/10.58709/niujhu.v7i3.1524.